Athens First UMC
Advent Campaign
The Joy of Christmas
Each year, the Advent visual identity at Athens First UMC is inspired by the Sanctuary Choir’s music. In 2014, the choir performed the Magnificat, a piece centered around the Virgin Mary, evoking feelings of joy and comfort. The design drew from these emotions, with the goal of making people feel like they were receiving a warm hug—a sentiment that perfectly captures the essence of Advent. The "O" in the design symbolizes this embrace, reflecting the comforting and joyous spirit of the season.